Photo of Hugo Brooks

Hugo Brooks

A Graphic Designer in love with design, technology and making joyful experiences.

About me

I am a calm, funny, and hard working guy. I enjoy playing video games, baking unhealthy treats, consuming media and singing along to songs.

Born in England but raised in Cyprus. I attended an English/American international high school, after which I moved to the Netherlands to study and work. Finally, my biggest passion is enjoying my time on this earth, be that cranking out cool designs or chilling on my sofa with my two cats.

References

Hugo excels at balancing competing priorities, incorporating stakeholder feedback, and consistently delivering projects on time. He proactively engages with key stakeholders to secure the resources and alignment needed for success. Furthermore, Hugo collaborates effectively across various internal clients, offices, and teams to ensure smooth cross-functional execution.

Eric Sams

Director Design, EMEA & NA, GumGum
LinkedIn

Hugo is an absolute joy to work and collaborate with! No request is too hard and all his work is created with incredible detail, artistry and super speedily, nailing the event theme perfectly each and every time.

Akinyi Odhiambo

Event Manager, The Digital Voice
LinkedIn

Work Experience

  1. •

    Graphic Designer, Marketing

    GumGum

    • Modernized the brand library by leading the team's transition to Figma, building a cohesive design system adopted across the Marketing team.
    • Spearheaded branding for events, from regional gatherings to major industry events like Possible and Cannes Lions.
    • Grew the icon library from ~80 to 530+ icons, supporting new use cases and industry shifts.
    • Improved readability by 20% and consistency by 80% by refining typography hierarchy and layout rules.
    • Engineered sales decks, merchandise, and social media campaigns to accelerate product launches.
  2. •

    Principal Brand Designer

    JustPremium

    • Contributed to the rebrand and fully owned the branding after its launch.
    • Bold branding for industry events, namely DMEXCO and Cannes Lions garnering a lot of added PR and social activity.
    • Created a unified icon library in Sketch & Adobe Illustrator, standardising visual assets across touchpoints.
    • Streamlined the go-to-market process by crafting comprehensive deck templates, merchandise, and social media campaigns.
  3. •

    Designer

    Gigstarter

    • Designed and launched a comprehensive new layout for artist profiles, improving navigation and visual appeal.
    • Collaborated with the lead developer to integrate new artist functionality, enhancing platform interactivity.
  4. •

    Design Intern

    Gigstarter

    • Created social posts and marketing materials.
    • Created event branding systems to make new events easier to plan and organise.
    • Minor UI updates for the website.
  5. •

    Web Design & Development BSc

    SAE Institute Amsterdam

    • Produced low‑fidelity wireframes to prototype websites and mobile apps.
    • Built websites, PWAs and native apps for iOS and Android.

Software Stack

Ready to take your idea to the next level?