Event April 29, 2025

Possible 2025

Wall art for the 2025 booth for GumGum at Possible in Miami

Won Gold at the MarCom 2025 Awards and nominated for 2 Drum Awards for event activation.

For the 2025 event, GumGum went harder with their presence. Utilising the same large booth space as the year prior, but wanted a bolder design to level up our loud introduction from the year prior.

Focused on retro aesthetics and utilising nostalgia, the booth had to be bold, fun but still work as a calm space for guests to relax as that was one of the main praises from the previous year.

Booth

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The merch stand, featuring the rubiks cube, pouches, mood rings, scratch & sniff stickers and more.

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Making a return for the second year, the Bevi drink dispenser. There were different designs for the in-booth dispenser, and the ones around the event venue